Help Blogger Bin Answer
Help Blogger Bin Answer
Make Thousands Per Month From Most of My Blogs
One of the questions I see frequently asked on online discussion forums is, "Can You Really Make Money from Blogging?" People want to know if there's some way to profit from the time they spend maintaining their web logs or personal online journals.
My answer is an emphatic "YES," because I do it... everyday!
Today I'll share with you how I do it.
Let me begin by saying that I don't make thousands per month from MOST of my blogs. However, I do have many making hundreds. Since I don't put in a lot of time maintaining them, and I enjoy blogging, I consider the money a bonus. I blog while sitting in my yard with my laptop (on a wireless connection)... watching the clouds roll by.
Another bonus I get from blogging is that it helps my regular websites that are set up as my "money machines."
The search engines visit my blogs more often than they visit my regular sites, and they follow the links from my blogs pointing to other sites. Some of these links point to my sites, and some point to sites of partners. This does help the search engine rankings of these sites MASSIVELY.
How Do I Monetize My Blogs?
I monetize my blogs by creating blogs on topics people are searching for... and that they are spending money on. I know which niches are hot to an extent based upon what my research proves pay-per-click advertisers are willing to spend their advertising dollars on.
I run Google AdSense ads on my blogs. I simply insert these ads in my menu bar and other strategic places on the webpage. I also experiment with other paid advertising on my blogs.
I sell affiliate products from my blogs. I simply find affiliate products at places like PayDotCom.com and Commission Junction. I incorporate these into my blogs. I do things like product reviews, how-to articles, etc. You can also locate suitable affiliate products by typing your target keywords + "affiliate program" at any major search engine. This should point out numerous websites with suitable affiliate programs to you.
How Do I Setup/Host My Blogs?
I have blog hosted on some of my own domains using Moveable Type. This is just one of many great pieces of blogging software. You have other choices... my programmer recommended this one to me.
I also have blogs hosted for free on Blogger.com. I have them on Blogger.com because they are incredibly easy to set up and maintain. A secondary reason I have them on Blogger.com is that Google OWNS Blogger.com and they index webpages hosted on their servers OFTEN and FAST!
The secret to getting Google and Yahoo! to visit your blogs often is a technique called "blogging and pinging." It's a method of notifying all of the major search engines, and blog directories, each time that you update your blog. The search engines come to take a look and they follow links from your blog to spider other blogs/sites. It's very powerful.
I won't go into too many details on blogging and pinging here. If you want more information on that topic I invite you to drop by my free, Internet marketing discussion board and ask any and all questions! It's at:
http://WillieCrawford.com/cgi-bin/index.cgi
Examples of Profitable Blogs?
I know, you want to see examples of profitable blogs 
To show you how simple it can be I'll show you just ONE. It’s less than 2 months old
The problem is that as soon as I show a site to anyone as an example, it's instantly ripped off. So, I'm going to "sacrifice" one making me about $60 per day from affiliate product sales and about $20 per day in AdSense revenue. That site is at:
http://cure-nail-fungus.blogspot.com
The above site currently ranks Number 6 on Yahoo for the term "cure nail fungus." It's a small niche but one that makes me $2400 per month... just from that one blog.
If you searched on the same term at Google, this site is not very highly ranked. However, THIS page is Num ber4:
http://www.chitterlings.com/no-more-nail-fungus.html
That happens to be one of my pages too I won't tell you what ALL I'm up to on that page... that's another article. The technique involves using your own domains to promote affiliate products rather than advertising someone else's domain... so it improves your link popularity.
I'm not going to show more of my blogs because that just invites competition. Instead, I'm going to answer another question you have to be wondering...
"How do I find time to maintain all of these blogs, even if they are profitable?"
Well, first of all, I don't really need a lot like the "sacrificial lamb" that I showed you above to keep me satisfied.
I do have a number of secret weapons though. One is called Auto logger. You can check it out at:
http://WillieCrawford.com/auto-blogger.html
What Auto logger does is allow me to queue up a number of posts for my various blogs in advance. It lets you queue up "articles" which can really be anything you want. Then you tell the software at what frequency to make a post.
My Auto logger account allows me to automatically post to an UNLIMITED number of blogs.
WARNING: A program like Auto logger can get you in trouble if you misuse it! If you use it to spam or abuse the search engines, it's just going to get you banned. If you use it to abuse the blog hosts, they're just going to delete your blogs.
Here's how I use Auto logger:
I have sites where I discuss Internet marketing... as just one example. On these sites I share many of my articles and tidbits. I simply queue up these articles/tidbits to post at a given frequency. This frequency can be a set number of hours, days, weeks, or months. So theoretically, I can set up a blog, pre-schedule 50 posts, and not touch it in months, while it is automatically posted to for the next 50 intervals.
Auto logger even lets you set it to start rotating through the posts again when they run out, if you want to. I personally wouldn't do this since you'd just be posting duplicate content.
Auto logger allows you to insert RSS feeds right into your blog posts. So in addition to posting articles you can also auto-update by adding new RSS feeds at a set interval. Since I HATE sending my traffic to other sites (without reciprocation), these RSS feeds generally pull from MY sites. That way, my traffic is only sent to my other sites.
If you don't even feel like queuing up a lot of posts, you can go to a site like Elance.com and hire someone else to do it for you... or just hired your kids to do it for you. It can be as easy as you want to make it.
OK, I've just proven to you that you can make money off of blogs. In-fact, you can make more money than many people make off of their REGULAR websites. It just takes a little thinking outside the box!
It also takes not being too greedy. What I just showed you works for me because I'm not doing anything that's likely to get me banned from the search engines, Google AdSense, Blogger.com, or any affiliate program. It's only when you get carried away, and do things that harm the search engines that you "shoot yourself in the foot."
Set up blogs providing useful content. Make regular posts to these blogs but not in a manner that seems unnatural. By that, I mean don't auto-post twenty times in an hour, or post every hour for a month! No human can possible post to a blog at these rates for long, so the search engines detect something is "wrong." They don't generally prohibit you from using tools to make your job easier... just don't get carried away!
There are actually, thousands of people earning a living doing things similar to what I just shared... but with little twists. I'm meeting up with many of them in New Orleans in September. You're invited to join us. We'll basically be sharing how we make a fortune off of niche websites and programs such as Google AdSense.
About the Author
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The Art of Storytelling - tactics to increase your chances of securing media coverage
Column inches. Sound bites. Web page real estate. Inbound links.
These are the metrics by which the success of a public relations campaign is measured.
If you have news or information about your company that you want to share with the world, how do you go about trying to secure these publicity gems?
The key to getting from point A and point B is the story.
While this might seem like a basic concept, there's much more to it than simply committing facts to paper. You must shape and craft your story strategically to convince reporters, writers and bloggers that it is important and relevant to their audience.
So, the real question is, what makes a good story, and how do you frame it in a way that persuades those who hold the megaphones to re-tell your story for you?
The process of pitching a story is much more art than science.The process of pitching a story is much more art than science, more alchemy than equation. Just like any art form, there is no formula that guarantees success. However, there are a number of tried-and-true tactics you can employ to increase your chances of getting coverage:
Think in literary terms.
Go back to the basics you learned in English lit class. Good stories are built around archetypal themes: good versus evil, perseverance through adversity, the triumph of the human spirit, the hometown boy makes good – the list goes on and on.
Identify the elements of your story that offer universal appeal and frame your story accordingly. For example, a simple press release on your newest executive hire could jump from a passing mention on the comings and goings page to a full-fledged feature if he or she boasts unique personal accomplishments, offers a different perspective or has overcome great obstacles to achieve success.
Make it timely.
By its very definition, news is "of the moment." Follow news cycles closely and try to find a way to tie your story to current events whenever possible.
Holiday-themed and seasonal stories are always a solid bet, but don't forget about other observances and commemorative events. Everything from National Breast Cancer Awareness Month to National Safe Boating Week to America Recycles Day could be a great opportunity for you to present a timely story that offers a connection to the news of the day.
Identify your rock stars.
Reporters are always looking for credible experts to provide insight and analysis. Make the media aware of the resources your company has to offer by presenting bios and lists of topics that your key spokespeople are qualified to discuss.
For example, a travel agent could send information detailing the size of her business and years in the industry and offer to share helpful tips on top destinations or how to find the best airfares and hotel rates.
This tactic works particularly well when timed strategically to coincide with relevant news cycles. In the case of the travel agent, she should contact reporters right before the summer and the holidays, when reporters and bloggers are looking for interesting story angles for the peak travel seasons.
Play the numbers game.
Nothing makes for good sound bite fodder like interesting data. Journalists are fact- and, therefore, numbers-driven. A surprising statistic or one that either validates or disproves a commonly held belief is often the spark that gets media tongues wagging.
Add a visual.
Providing a strong visual, such as a photo, chart or compelling video, to accompany your story will definitely increase your chances of coverage. This is especially true when targeting television or web-based media contacts, who often rely on visuals to give depth to their stories.
Also, if you're planning an event, don't forget to include a photo opportunity, especially if there will be well-known people in attendance. There's no easier way to get your event noticed than a photo of a familiar face, whether it's the mayor, a hometown celebrity or even a prominent member of society.
Do the heavy lifting.
In the wake of budget cuts and downsizing, many traditional media outlets are stretched thin and are grateful for prepackaged stories they can pick up and run as-is when they have a few extra column inches to fill.
Typically, press releases offer solid, factual information that helps reporters build their own stories. However, when targeting smaller news organizations, you may also want to consider sending a fully written article complete with quotes and photos as well as how-to advice, tip sheets or even recipes.
This approach can be very effective for broad-based consumer pitches and is often used by companies such as financial planners, real estate agents, travel agents, party planners, food companies and health care organizations.
Remember that bigger isn't always better.
Let's face it, we'd all like to be featured above the fold on the front page of the Wall Street Journal, but often a well-placed local hit is even more effective.
Focus your time and attention where you have the greatest chance of success – and of boosting your bottom line. If your customer base is local rather than national, craft stories that incorporate elements of local interest to help you attain coverage from writers, bloggers and broadcasters that cover your area.
Know their audience and yours.
The demographics – age, gender, education level, professional occupation, income, geographic location and political leanings – of the audience for each media outlet are critically important to determining the story you should pitch.
You can't pitch the same story to BusinessWeek and Parents magazine. Understand what aspects of your product or service would generate interest in each publication's core audience and tell your story accordingly.
For example, I once handled the media relations efforts for a small but very rapidly growing online party supply company. We pitched e-business stories to technology trade publications; wrote articles featuring party planning tips for small local print outlets; offered profile pieces on the owner – a working mother herself – to publications targeting parents; and conducted a media tour offering party trends and budgeting tips to national women's publications, such as Better Homes and Gardens, Good Housekeeping and InStyle.
Keep it simple.
Although there are multiple angles you could pursue for any given story you have to tell, the only way to succeed is to tell it as simply as possible.
Remember that the reader may have little, if any, familiarity with your business or industry. Break down complex information, avoid using jargon or technical terms and use language that everyone can understand and relate to in some fashion.
Put it to the test.
The most important question in determining the strength of a story is "Would I read an article on this topic?" If you cannot honestly answer "yes," either go back and reframe it or skip it entirely.
Reporters need to know that what you give them is worthy of their time and attention, so if it's not worth yours, don't pass it along. Ultimately, if you want to achieve long-term PR success, it's important to cultivate your reputation as a source of interesting, factual and relevant information.
By inundating reporters with stories that are not legitimately newsworthy, you'll do more harm than good and make it far less likely that they'll take your call when you have something truly valuable to share with them.
If you employ these 10 tactics, you'll create a strong pitch that will stand out in a sea of bland, boilerplate press releases and greatly increase the chances that your story will end up in the headlines rather than the recycling bin.
About the Author
Charlotte website design and marketing firm Fame Foundry is the trustcasting agency dedicated to helping businesses grow.
